Client

Ternoa

Services

Socia Media

Year

2023
Social Media

Ternoa's approach to revamp its social media strategy

The Process

To elevate Ternoa's presence in the digital sphere, the initial step was to analyze the current state of its social media engagement, and its market position compared to its competitors. The insights gathered would drive the new strategy to ensure it speaks to the intended audience more effectively.

With the analysis complete, the marketing team set out to devise a robust content strategy. This would consist of tailor-made posts reflecting Ternoa’s values, visions, and most importantly, the unique features of the French blockchain.

The design team, in parallel, embarked on a journey to optimize Ternoa's digital aesthetics. They would create cohesive branding across all platforms, with captivating visuals that effectively communicate Ternoa's innovations in the blockchain sector.

The Result

The outcome of this meticulous approach was a rejuvenated Ternoa brand, now more prominent and engaging on social media. With its optimized designs and strategic posts, Ternoa managed to stand distinctively apart from global blockchain competitors, highlighting its French roots and innovations.

The streamlined branding across platforms projected a consistent and clear image of Ternoa, making it easier for the audience to recognize and resonate with. The revamped social media strategy not only increased Ternoa's follower base but also fostered deeper engagement with its community, creating ambassadors out of followers.

The End

The objective behind reimagining Ternoa’s social media strategy was to accentuate its status as the pioneering French blockchain and to establish a stronger bond with its digital community. The intricate blend of compelling design with a resonating content strategy was instrumental in elevating Ternoa's digital presence.

The realm of blockchain is fiercely competitive. With ever-evolving innovations, standing out is paramount. Ternoa's approach to revamp its social media strategy and design ensured it remained at the forefront, capturing attention and admiration. This endeavor not only positioned Ternoa as a beacon of blockchain innovation in France but also solidified its standing on the global stage.